Kitsch is often equated with bad taste. Many scientific fields, ranging from philosophy and sociology to art theory, have dealt with this emotionally charged topic. In the field of architectural theory, however, little attention has yet been paid to kitsch. This paper is meant as an attempt to close this gap and looks for kitschy manifestations in the field of architecture. In its first part, the subject is approached in a general way in order to gain a better understanding of it. What is kitsch, what does it represent and how does it represent itself? This is followed by an analysis of architectural art, a likely contact point between kitsch and architecture. The second part deals specifically with the connection to architecture - what does it have to do with needs, symbols or stereotypes? Concrete examples will show how kitsch manifests itself in architecture and illustrate the reasons for its existence. Finally, the findings relevant to the field of architecture theory are presented and an outlook on their potential use is given.