What makes the magic of a city? Approximately concise historical buildings, its history, its function as a school or university city, or as the capital of their traditional festivals, famous personalities, or the scenic embedding? - These are all conditions that can shape the image of a city and which often attaches the marketing of a city. But what is the real thing in the city? These and other questions are a focus of this work. It is to be illuminated, how a city identity can be defined today, without the influence of a star architect. As a part of this new perspectives for the city Pinkafeld (South Burgenland) will be explained and concrete solutions are presented for the conversion of a former barracks site. From the newly defined law on the sale of army assets the Turbakaserne Pinkafeld is also affected. Since 2009, it was clear that the battalion will be moved to the most modern barracks in Central Europe to Güssing (South Burgenland). According to city officials there were already talks on the further use of the five-acre barracks site with local construction companies. But according to the opinions of many city dwellers, no more faceless settlement should be built. Therefore, this work offers an identity-concept as a contrast.